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Customer Churn Fixes for SaaS 101

One of the most painful aspects of a SaaS product is the fast churn of its customer base. Customers tend to onboard easily, fail to adopt the product long enough to engage, and ending the [...]

5 Amazingly Productive E-Commerce Purchase Funnel Boosters

The E-Commerce industry across the globe is at an ever-competitive, crackling space. The fact that all the 3 giants in the domain (Amazon, Snapdeal and Flipkart) are operating at an annual cash burn of more [...]

How Cash on Delivery Fuelled E-Commerce Growth in India

Remember the emergence of E-Commerce blossoming in India, and the early nervousness of making payments online? Even though there has been a significant rise in online payments over the last few years since, Cash on [...]

What in Facebook Ads Appeals to the Affluent Indian Audience?

Facebook claims that it can advertise to about 4 million affluent Indians. If you are a Facebook marketer, at some point, you have surely tried to target the Affluent Indians, online. Be it through selecting [...]

5 Ways to Drive ROI with Customer Success

Customer Success is transformative and has gained significant importance over time, which is clearly evident when one looks at the Google Trends graph below. Great companies are focusing on mastering the ‘software’ part of Software [...]

Sokrati Badged as Facebook’s Ad-Tech Partner in India!

Pune, India, December 2016: Sokrati announces becoming badged Facebook Marketing Partners in the Ad Tech category in India!  This is a leap for a digital agency in India, with technology built entirely in India. It's [...]

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