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7 AI Trends Every Marketer Should Know in 2018

By |Thursday, February 15, 2018|Artificial Intelligence, Blog, Martech, Social Takeover|

When it comes to marketing and advertising, a lot of brands are leveraging the data about their users but to a person without a technical background, it becomes a little difficult understanding artificial intelligence, implementing and leveraging its advantages. So what is it all about?

AI or Artificial Intelligence or what we know as “Skynet” from Terminator & “Ultron” from Avengers, thanks to Hollywood. Or our very own Rajinikanth’s Chitti.

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3 Steps to start using Artificial Intelligence in your Marketing Efforts

By |Tuesday, February 6, 2018|Artificial Intelligence, Blog, Martech|

Let’s talk about Artificial Intelligence, the biggest buzz in the world right now. Don’t worry, you don’t need to be an engineer to understand these concepts. This blog aims to clarify these big terms in simple words, in order to equip marketers with all the tools to conquer the digital marketing world (minus the technical overload).

So Let’s Break It Down – What is Artificial Intelligence?

Starting off with the term that gets thrown around a […]