Last updated January 1, 2016

This Privacy Notice explains how, why, and when we collect data from you on our website.

Please note that this Privacy Notice only applies to data that we collect when you visit the Sokrati website at www. By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes. To learn what data we collect when you visit the websites of our advertiser clients, please visit the Sokrati Service Privacy Notice.

About Sokrati’s Services

Sokrati provides various services, including but not limited to, digital media marketing, social media and advertising management, ads analytics, and ads optimization etc. for our advertiser clients (“Advertisers”). When you visit a website operated by an Advertiser or a third party site where we could serve an ad to you, we may collect some or all of the data described in the Sokrati Service Privacy Notice. Our platform uses that data as well as other data described below to help Advertisers provide ads to you that are more relevant to you.

For example, if you visit an Advertiser’s website and search or shop for electronic items, our Platform may later serve you ads for the Advertiser’s or an equivalent brand of electronics as you browse the internet.

What data we collect and how we use it

We may collect the following categories of information on our website and use them for the purposes explained below.

  1. Website activity: Data about your browsing activity on our website
  2. Device and browser information: Technical information about the device or browser you use to access our website.
  3. Contact Information: If you choose to provide your name, email address or phone number
  4. Account Information: If you open an account, we will collect your username and a password and other information to necessary to open and access your account
  5. Customer Service Information: Information you may provide to customer service including survey responses
  6. Financial Information: Credit card number or other payment account information. This information is collected directly by our payments processor and not stored at Sokrati.
  7. Third party information: We may collect additional information about you from third party sources where we have the rights to do so.

We use this data to:

  • Provide Sokrati services and customer support
  • Collect fees and troubleshoot problems
  • Prevent potential fraud and enforce our Terms of Service
  • Customize, measure, and improve our website and services
  • Deliver targeted marketing to you
  • Contact you by email or phone about your account or our services including to market our services to you

Data Sharing

We may disclose personally identifying information (PII) about you:

  1. With our service providers: Companies we contract with who help with parts of our business operations. We require that our service providers only use your PII in connection with the services they perform for us.
  2. With your service providers: Companies under contract with, or acting on your behalf, who handle data (such as a customer lists) on your behalf.
  3. With our subsidiaries and related companies
  4. In connection with legal proceedings: When we are under a legal obligation to do so, for example to comply with a binding order of a court, or where disclosure is necessary to exercise, establish or defend the legal rights of Sokrati, our Advertisers or any other third party.
  5. In connection with a sale of our business: If a third party acquires some or all of our business or assets, we may disclose your PII in connection with the sale.

We also share technical data that we collect about your browsing habits and your device (such as data relating to our cookies, tracking pixels and similar technologies) with other advertising companies in the digital advertising ecosystem. This enables them and us to server you better and provide quality services.

Finally, we may disclose aggregated, anonymized information to our Advertisers and other third parties.

Cookies and related technologies

The Sokrati website uses cookies, tracking pixels and related technologies. Cookies are small data files that are served by our platform and stored on your device. Our site uses cookies dropped by us or third parties for a variety of purposes including to operate and personalize the website. Also, cookies may also be used to track how you use the site to target ads to you on other websites.

User may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the Site may not function properly.

Your choices and opting-out

We recognize how important your online privacy is to you, so we offer the following options for controlling the targeted ads you receive and how we use your data:

You can opt-out of receiving targeted ads served by us: You can opt out of receiving targeted ads served by us or on our behalf by clicking on the blue icon in the corner of the ads we serve or by clicking here. Please note that, if you delete your cookies or upgrade your browser after having opted out, you will need to opt out again. Further, if you use multiple browsers or devices you will need to execute this opt out on each browser or device. If you opt-out, we may collect some data about your online activity for operational purposes (such as fraud prevention) but it won’t be used by us for the purpose of targeting ads to you.

Please note that when using the ad industry opt-out tools described above:

  1. If you opt-out, we may still collect some data about your online activity for operational purposes (such as fraud prevention) but it won’t be used by us for the purpose of targeting ads to you.
  2. If you use multiple browsers or devices you may need to execute this opt out on each browser or device.
  3. Other ad companies opt-outs may function differently than our opt-out.
  4. You can opt-out of our tracking your online activity for targeted advertising purposes (Do Not Track): We respond to “do not track” or “DNT” signals sent from your browser. If the website of one of our Advertisers receives a DNT signal, during that visit, we will not link data we collect to your browser identifier so that new data collected about you will not be used by us for targeted advertising purposes, but older data collected about you may still be used.

Data retention

PII is held no longer than necessary for our business purposes or to meet legal requirements.


We apply technical, administrative and organizational security measures to protect the data we collect against accidental or unlawful destruction and loss, alteration, unauthorized disclosure or access, in particular where the processing involves the transmission of data over a network, and against other unlawful forms of processing.

International transfers

We may transfer the information we collect about you to countries other than the country where we originally collected it for the purposes of storage and processing of data and operating our services. Those countries may not have the same data protection laws as your country. However, when we transfer your information to other countries, we will protect that information as described in this Privacy Notice.

Third party websites

Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies.

Changes to this Privacy Notice

Changes to this Privacy Notice will be posted on this page. If we make a material change to our privacy practices, we will provide notice on the site or by other means as appropriate.

Contact us about questions or concerns

If you have any questions about this Privacy Notice, our privacy practices, or with Sokrati generally, you can contact

Attn: Legal Department, No. 35, Deep Complex, 1st Floor, Above Renault Showroom, Mumbai – Bangalore Highway, Baner, Pune – 411045. Phone: 091-20-6625-0000

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