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VIDA achieves 20x Growth in Store Inquiries with Hyperlocal SEO Approach ​

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Objective

To boost VIDA's local presence (calls & search traffic), enhance brand credibility, and drive qualified leads through increased visibility by employing Google Business Profile Enhancement strategies.

Strategy

Boost Visibility & Click-Through Rates: Maximizing GBP presence through strategic listing, hyperlocal targeting, and local keyword integration.​

Establish Credibility: Prioritizing profile & phone number verification, quick profile suspension response, and accurate information.​

Streamline Communication: Working with the client teams to proactively ensure efficient GBP optimization.

Execution

  • Aggressive & extensive multi-listing using NAP tool​.
  • Establishing profile nomenclature and creating highly optimized profiles using images and granular locations.​
  • Inclusion of Local Keywords in the Description to resonate with local communities. ​
  • Aggressively solving the “Phone Number Not Verified” challenge and improving customer experience.​
  • Ensuring no delays in resolving of any suspension activities.​
  • Proactively solving for any customer challenges that arise. ​
  • Continuous Follow-ups with multiple case-ids.

Results

  • ~278%​

    Increase in Number of Google Search - Mobile​

  • 20X​

    Growth in number of Calls​

  • ~162%​

    Increase in number of Directions​

CLIENTS SAY

Testimonials That Illuminate Our Success

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The goal was to increase VIDA V1 Electric Scooter visibility nationwide, which wouldn't have been possible without a strong presence on Google Maps. The Sokrati team played a crucial role in achieving this success. They were not only responsible for creating these listings but also for coordinating with each TSM and optimizing them on a regular basis. This activity led to a significant improvement in multiple metrics, especially direct calls to dealers. Their efforts and dedication are greatly appreciated.

Preeti Raheja

Lead, Performance and Media Marketing – VIDA, Hero Moto Corp​

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